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Transforming brand empires into today’s icons.

webby award
CES Award
Guinness World Record
150+
awards
Trusted by Hundreds of Brands
National Geographic Logo
o10.
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ME.
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The Mind Behind the Work.
I’ve spent 3 decades building the future of design—leading digital experiences for global giants, redefining visual languages, and crafting iconic products seen and used by millions.

From Apple to Marriott, National Geographic to Snapchat, my work lives at the intersection of imagination, innovation, and measurable impact.

Design isn’t just what I do. It’s how I move the world forward.
Heineken AD
Rolex Watch 
Under Water
Heineken AD
Rolex Watch 
Under Water
A series of three screens showing different books.
A screenshot of a bank card with the words banking you want to use.
A website design for a skin care company.
A series of three screens showing different books.
A screenshot of a bank card with the words banking you want to use.
A website design for a skin care company.
marriot_3_0
CDW Web Design
marriot_3_0
Tim Cook Apple CEO giving Keynote at WWDC 2014
RedBull Formula 1 Perspective Shot
Tim Cook Apple CEO giving Keynote at WWDC 2014
RedBull Formula 1 Perspective Shot
o20.
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SKILLS.
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Mastery Across Disciplines.
3D
DESIGN
strategy
branding
MOTION
Product
Dev
VIDEO
webflow
innovation
leadership
systems
ux
+
o30.
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ME.
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Trusted to Lead. Called to Elevate.
Across industries and continents, I’ve shaped the world’s most iconic brands—delivering bold transformations, award-winning launches, and moments that move culture.
o20.
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HISTORY.
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Mastery Across Disciplines.
'24
Co-Owner | Chief Innovation Officer
MA-HA VIRTUE

Co-own and lead product and innovation for MA-HA VIRTUE, a patented saffron-infused wellness brand trusted by the U.S. Department of Defense, elite athletes, and luxury retailers—achieving a 95% retail reorder rate and expanding across the U.S., Middle East, and beyond.

'24
Chief Product officer
MHV Global

Co-own and lead MHV Global, a holding company shaping market-defining ventures at the intersection of wellness, innovation, and cultural relevance—driving growth across North America, the Middle East, and emerging markets through strategic alliances and visionary brand building.

'23
Co-Founder & Chief Creative Officer
Just Collab

Co-founded Just Collab, an AI-powered platform connecting restaurants with authentic content creators—streamlining influencer partnerships, amplifying brand reach, and driving measurable growth in the hospitality industry.

'20
Director of User Experience
CDW

Led the creation of a unified design system and cutting-edge digital experiences for CDW, boosting stock value by 15%, customer engagement by 25%, and generating over $10M in revenue in just three months.

'24
Co-Founder
CHRISTFIT

Our vision at Christfit is to inspire and empower individuals through premium, stylish athleisure that integrates faith and fitness, supporting both physical well-being and spiritual growth. Inspired by high-end brands, we aim to create versatile clothing that transitions effortlessly from workouts to daily life—whether you’re exercising, lounging, running errands, or spending time with loved ones.

'24
Director of UX Design
Macy's & Bloomingdale's

Macy’s and Bloomingdale’s are Fortune 500 retail leaders where I redefined digital shopping experiences and design systems, boosting engagement, personalization, and omnichannel performance across millions of customers.

'22
Principal Product Designer
Carnival Cruises

Carnival is the world’s largest cruise line, where I led the design of AI-powered personalization, loyalty innovation, and digital tools that elevated customer experience and drove significant revenue growth.

'21
Head of Design
Fabius Labs (now Hydra Host)

A cloud infrastructure and AI compute platform valued at $80M+, where I established the brand, design, and automation foundations that powered growth across 40+ global data centers.

'16
Director of Experience
Marriott International

The world’s largest hospitality brand with 31 hotel brands and 7,000+ properties worldwide, where I led digital transformation and design innovation that drove $10B in revenue growth, $800M in new app revenue, and enterprise-wide adoption of a global design system.

'15
Design & Strategy Lead
Snap Chat

Co-designed and led strategy for Snapchat Discover, redefining how over 80 million users consume content and setting a new standard for social media engagement.

'14
Sr. Product Designer
Apple

Created designs for the 2014 WWDC Keynote, and content for Apple's websites, english spoken and multi-language.

'12
Creative Director
National Geographic

World-renowned media and conservation organization, where I led global brand and digital initiatives that won international awards, setGuinness World Records, and elevated user engagement across platforms reaching hundreds of millions worldwide. Also advanced early AR/VR innovations, pushing the boundaries of immersive storytelling and interactive experiences.

o40.
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AWARDS.
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Recognized Without Needing to Seek It.
Across 150+ international honors, the thread is clear: work that breaks patterns, moves audiences, and elevates industries. From Webby wins to innovation accolades, these awards recognize impact that lasts far beyond launch.

Integrate 1000+ apps to make webflow more powerful

Design as you know it is out the door. Design as you want it just arrived.

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